Apple Ads Integration Overview
MobileAction’s Apple Ads campaign management platform (CMP) connects directly to your Apple Ads account to give you a single workspace for managing, optimizing, and scaling your campaigns. Instead of switching between the native Apple Ads dashboard and separate reporting tools, you work from one platform that combines Apple Ads data with Mobile Measurement Partner (MMP) data, advanced bidding strategies, rule-based automations, and granular performance monitoring.
This page links you to the articles you need to connect your Apple Ads account, understand what becomes available after integration, and keep your setup healthy over time.
Get started
Understand what the integration does, why UA managers need a CMP, and what changes in your day-to-day workflow once your account is connected.
Learn the requirements you need before you begin integrating your Apple Ads account.
Connect your account
Understand the difference between permission types so you can choose the right level of access for your use case before you start the integration.
Step-by-step instructions for connecting your Apple Ads account to MobileAction’s Apple Ads CMP.
Manage your integrations
Add new Apple Ads accounts, remove integrations you no longer need, and refresh an integration to pick up newly added campaign groups.
After you connect
Learn how the initial data sync works, what metrics become available, what to expect in the first few hours, and what to do if data does not appear.
Three checks to run after integration to confirm your permissions are set correctly, your sessions stayed active, and your data is syncing accurately.
Need more help?
If you have further questions on the process, contact your dedicated Customer Success Manager or contact the support team via live chat.