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Advertiser Analysis Overview

Advertiser Analysis is a tool in the Ad Intelligence module that shows you how an app distributes its ad activity across networks, countries, languages, and media formats and how that distribution has changed over time.

Use these articles to understand what the tool covers and how to work with each section.

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About Advertiser Analysis

Learn what Advertiser Analysis tracks, how it differs from Creative Analysis, and how the tool fits into an ad intelligence workflow.

Analyze and explore

Browse and filter advertisers

Use the App Overview and the Creatives section to assess an app's ad activity at a glance and browse its full creative set.

Analyze advertiser spend and creative distribution

Use the Ad Networks Distribution, Country Distribution, Languages, Media Type, and Media Resolutions sections to understand how an advertiser is allocating its ad activity across channels, markets, and formats.

Use filters to refine advertiser research

Combine global and creative-level filters to focus your analysis on the networks, markets, date ranges, and formats most relevant to your research.

Export and share Advertiser Analysis dataExport and share Advertiser Analysis data

Export the creative list as a CSV and save creatives to a collection for ongoing reference.

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Need more help?

If you have further questions on the process, contact your dedicated Customer Success Manager or contact the support team via live chat.