Biggest Losers Overview
Biggest Losers shows which apps have dropped the most positions in the App Store and Google Play Store rankings over a selected period.
Use this tool to spot competitors losing ground, identify apps that may be vacating paid keyword territory, and track the fallout from negative reviews, expired promotions, or unsuccessful updates.
Learn
Learn what Biggest Losers is, how rank decline is measured, and when to use it in your competitive analysis.
How to use
Understand how to read the three chart columns, what each app entry shows, and how to interpret the rank drop indicators.
Learn the difference between Normal Sort, which ranks apps by their single-day position drop, and Smart Sort, which measures decline across a custom date range.
Use the store, device, category, country, and date range controls to scope the losers to the market and segment you want to analyze.
Download the current losers snapshot as a CSV for offline analysis, reporting, or sharing with your team.
Need more help?
If you have further questions or run into any issues, reach out to your dedicated Customer Success Manager or contact the support team via live chat.