Analyze a keyword’s competitive landscape
Search Result/Keyword reveals the full competitive picture behind any term in the App Store. Use it to see which apps are bidding on or ranking for a keyword, how competitive the term is, and where the opportunities sit.
Analyze a keyword
- Open Search Result/Keyword from the SearchAds Intelligence menu.
- Type a keyword in the search bar at the top of the page.
- Click Analyze to load the keyword’s competitive data.
What you see in the results
Once a keyword is loaded, the page displays four headline metrics at the top: volume, ranking chance, total ranked apps, and the number of apps currently running ads. Below that, the impression share chart shows how paid visibility has shifted between advertisers over time, and the apps table lists every app competing for the keyword.
Related links
- Read keyword performance metrics
- Track impression share trends over time
- Review the apps ranking for a keyword
- Set the region and date range
Need more help?
If you have further questions or run into any issues, reach out to your dedicated Customer Success Manager or contact the support team via live chat.