Top Advertisers is a ranking tool in Ad Intelligence that surfaces the apps investing most heavily in paid advertising across ad networks. It ranks apps by impression score and unique creatives, giving you a supply-side view of who is dominating paid media in any market and category.
What Top Advertisers shows you
The ranking lists each advertiser with their impression score, total unique creatives, developer name, the ad networks they run on, category, and the number of countries they are active in. Apps are ranked by impression score by default, so the most prominent advertisers appear at the top.
Advanced filtering
Top Advertisers includes an Advanced Filters panel that lets you stack multiple conditions to narrow the ranking to a precise segment. Filter by app name, keyword, publisher, first seen date, top chart presence, category, or app collection. You can save filter combinations and reload them in one click, making it easy to run recurring analysis on the same segments.
When to use Top Advertisers
- Identify the dominant advertisers in your category and study how they invest across ad networks.
- Use advanced filters to surface a specific competitor’s ad activity or find apps matching a precise set of criteria.
- Track impression score trends over time to see which advertisers are scaling up or pulling back.
- Save high-value advertisers to a collection for monitoring across other MobileAction tools.
Related articles
- View the top advertisers ranking
- Build advanced filter rules
- Save and load filter combinations
- Filter by platform, country, ad network, category, and date
- Add a top advertiser app to a collection
- Export the advertiser list
Need more help?
If you have further questions or run into any issues, reach out to your dedicated Customer Success Manager or contact the support team via live chat.