Great visuals sell downloads. Creative Monitoring lets you scan every icon, screenshot, and video your competitors publish, so you can catch emerging design trends and keep your own creatives looking fresh, relevant, and on-brand.
Here’s how to explore the tool:
1- Open Creative Monitoring. The Creatives by Category view loads first and shows a wall of icons and screenshots from all categories, giving you an instant feel for the wider design landscape.
2- In the top-right corner, pick a specific category (e.g., Games, Health & Fitness) and a device type—Apple Vision Pro, iPhone, or iPad—to narrow the gallery to exactly what interests you.
3- Use the top-left controls to fine-tune what you see:
- Toggle With Video Previews on or off to include or exclude App Store video creatives.
- Switch to Icons Only if you want to focus purely on icon trends.
- Set a date range to study how designs have changed over time.
4- Need a head-to-head look? Switch to the Creatives by App tab and add up to 5 apps. Their latest icons, screenshots, and videos display side-by-side, making it easy to compare styles, color palettes, and messaging all in one screen.
That’s all there is to it, scan, spot, and get inspired. If you’d like a walkthrough or have any questions, just via live chat. We’re here to help your creatives shine.