Top Advertisers ranks apps by their Apple Ads Visibility Score, giving you a leaderboard of who is investing most heavily in Apple Ads in any given market.
Open the ranking
- Open Top Advertisers from the Apple Ads Intelligence menu.
- Confirm the country and date selections at the top of the page.
- Browse the chart at the top of the page, which displays the top advertisers as bars sized by Apple Ads Visibility Score.
- Scroll down to the table below the chart for the full ranking with detailed metrics for every advertiser.
What you see in the ranking
Each row in the table represents one advertiser, ordered by Apple Ads Visibility Score. Columns include the rank position, app name, Visibility Score, total paid keywords, taxonomy, category, category ranking, and overall ranking.
Related links
- Filter by category, app taxonomy, or game taxonomy
- Read the performance metrics
- Set the region and date
- Export the advertiser list
Need more help?
If you have further questions or run into any issues, reach out to your dedicated Customer Success Manager or contact the support team via live chat.