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Tools and Integrations in Overview

The Tools and Integrations sections at the bottom of Overview give you quick access to related products and show whether your account is fully connected and reporting performance data.

Benchmarks

The Benchmarks page helps you understand how your app is performing compared to others in the same category. Click Explore Category Benchmarks to access category benchmark data and evaluate your performance in the context of the broader market. These insights can help you identify opportunities for improvement.

AI Keyword Planner

The AI Keyword Planner helps you discover new keyword opportunities and estimate their potential traffic before adding them to your campaigns. Click Discover New Keywords to explore keyword suggestions, evaluate their potential, and identify new opportunities to expand your reach.

Apple Ads Integration

The Apple Ads Integration widget displays the integration status of the selected campaign group, along with the date it was successfully connected to Apple Ads. To view or manage your integration settings, click See on Integrations Page.

MMP Integration

The MMP Integration widget displays the current attribution integration status for the selected app. Depending on your MMP integration status, you may see one of the following states:

  • Pending First Event
  • Create First Goal
  • Integrated
  • No Event Lately
  • Not Integrated

If your app has a valid MMP integration and one or more Goals have been created, the widget also displays the total number of configured Goals. Hover over the Goal count to view the names of the configured Goals. To manage your Goals, click See on Goals Page.

Related links


Need more help?

If you have further questions, contact your dedicated Customer Success Manager or reach out via live chat.