Automations Overview

Automations is a feature in MobileAction’s Apple Ads Campaign Management Platform that lets you set rules that monitor your Apple Ads performance and take action automatically, without manual checking. Instead of tracking metrics across campaigns, ad groups, and keywords yourself, an automation evaluates your conditions on schedule and acts when those conditions are met.

This page links to articles that explain how Automations work, how to create and manage them, and how to troubleshoot issues.

Get started

• Get started with Automations

Learn what Automations are, how they work, and what you need before creating your first automation.

Set up

• How to create an automation
  Step-by-step guide to building an automation using a template or from scratch.
  • Create an automation using templates
    Start with a pre-built setup for common Apple Ads goals.
  • Create an automation from scratch
    Build your own rule by choosing the level, conditions, actions, and schedule.
    • Set conditions for an automation
      Define what the rule monitors by choosing metrics, comparisons, and lookback windows.
    • Add actions to an automation
      Choose what the automation does when your conditions are met.
    • Set the schedule for an automation
      Decide when the system checks the rule and how often it can take action.

Manage

• How to manage Automations

Change status, add labels, edit, duplicate, or delete automations. Includes bulk actions for managing multiple automations at once.

• How to read automation logs

Open and interpret log entries to see what each automation did, why an action was skipped, or what caused an error.

Understand

• Automations execution and behavior

Learn how automations evaluate conditions, use live data, handle paused entities, and interact with other MobileAction tools like Smart Bidding and Budget Allocation.

Fix issues

• How to fix issues with Automations

Diagnose common problems such as an automation not triggering, data mismatches, or Warning and Error log entries.

Need more help?

If you have further questions on the process, contact your dedicated Customer Success Manager or contact the support team via live chat!