Compass Explore is a competitive analysis dashboard that helps you compare an app with selected competitors in one place.
You can use Explore to review multiple performance and visibility signals together, instead of checking each tool separately. This tool can help you understand how your app and competitors are changing across rankings, ratings, updates, creatives, ads, visibility, metadata, and app details.
When to use Compass Explore
Use Compass Explore when you want to:
- Compare your app with selected competitors
- Review competitor changes across one dashboard
- Understand why an app may be growing or declining
- Check rankings, ratings, updates, creatives, ads, visibility, and metadata together
- Review competitor activity for a selected country, storefront, and time period
- Create a shareable report for your team
Explore is useful when you need a quick but broad view of your competitive position. If you need a more detailed analysis for one specific area, you can open the related MobileAction tool from the relevant Explore section.
What you can compare in Explore
Compass Explore includes summary sections for different parts of app performance and competitor analysis.
You can review:
- Category Ranking: Compare category rankings, overall rankings, ranking changes, and visibility scores.
- Review & Rating: Compare ratings and review counts for your selected app and competitors.
- App Update Timeline: See app updates across the selected apps in a calendar view.
- Creative Explorer: Compare icons, screenshots, preview videos, and in-app events.
- Search Ads Intelligence: Review paid impression share and custom product page summary data.
- Brand Protection: See how competitors rank for your selected app’s brand keywords in paid and organic results.
- App Visibility: Compare visibility scores, historical visibility, and localization performance.
- Market Trends: Review estimated downloads and revenue for selected apps.
- Featuring Analysis: Compare how often selected apps were featured during a specific time period.
- Ad Intelligence: Review paid campaign creatives, media types, ad networks, impression shares, active duration, and creative status.
- Metadata: Compare title, subtitle, and description, character counts.
- App Details: Review app-level information such as version, category, release date, last update, size, and price.
How Explore connects to detailed tools
Explore gives you a summary view of various MobileAction tools on one dashboard. It helps you compare several signals at once and decide where to investigate further.
Some Explore sections include a navigation icon next to their names. You can use the icon to open the related tool in MobileAction. For example, you can move from a summary section in Explore to the full tool for rankings, reviews, creatives, market trends, featured apps, ad creatives, or app profile details.
Use Explore to compare multiple signals in one place. Use the detailed tools when you need deeper analysis for one specific area.
Related links
- Set up an app and competitor comparison in Explore
- Understand Compass Explore sections
- Navigate from Explore to detailed tools
- Download and share a Compass Explore PDF report
Need more help?
If you have questions about Compass Explore, contact your Customer Success Manager or reach the support team through live chat.